Labour in Liverpool in 2022 will be remembered as the time when everything changed for the party. Professional. Disciplined. Focused. Patriotic. This conference had a completely different feel to those for many years. Kwasi Kwarteng’s tax-cutting budget vacated the centre ground of British politics. But Keir Starmer, Rachel Reeves and the Labour Party still had to have the political creativity to march in and occupy that ground. This was not a given. And yet they did it with skill and guile. EGA London's latest report explores how they did that and what it means for business.

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